SEO Ranking Factors – How to On-Page SEO Optimization in 2020

If you have a website online for your business, you probably know and understand the basics of SEO, or search engine optimization. You can also have an SEO campaign. But do you understand the different parts of SEO, and is there both off-page and On-page SEO optimization.

On this page, we will talk more about on-page SEO, what is it how to do on-page optimization so that you can maximize your efforts to see the best results.

Optimization of web pages through on-page SEO practices brings high trustworthy traffic to your website through search engines. You can optimize both HTML code and content on the page.

On-page indexes the web page of the website in Google’s top ranking. Website order and position are improved through the page on Google.

On-page optimization process, you improve content and web page by meta tag and title. So that your website appears at the top of the web page keyword search.

What is On-Page Optimization?

It is a component of SEO, which focuses on optimizing the elements on your websites, such as page speed and keyword density, factors outside of your website, such as backlinks.

On-page SEO refers to any optimization that you control and include on your website. With the on-page optimization, you want to make more useful and valuable for users of your website to improve your ranking or visibility in search results on Google, Bing, and other search engines.

Why do On-Page SEO Optimization?

On-page Optimization high search rankings lead to traffic and more conversions on your site. On-page SEO results take time, but once your on-page SEO Optimization strategy is off the ground, it boosts your online ranking position.

What is the On-Page SEO Ranking Factors for Website Optimization?

With On-Page SEO, you have many different ranking factors. You want to optimize all these factors. Taking time to optimize each of these factors will improve your ranking in search results.

On-Page Optimization Ranking Factors :

  1. URL structure
  2. Title Tag
  3. Meta Description
  4. Heading Tag
  5. Content
  6. Keywords
  7. Image
  8. Alt Tag
  9. Video
  10. Website Speed
  11. Internal Linking
  12. Mobile Optimization

On-Page Optimization Techniques Step-by-Step

Now that you know what factors affect your on-page SEO, you can make your on-page optimization ranking. Remember, it will take time to optimize your site, as well as see results from it.

URL Structure :

Searching the web page by the search engine through the URL gives the result. So the URL acts as an address for the web page. So the URL should be related to the keyword and to the keyword of the page content. Your web page is optimized as the URL is SEO friendly. URL length must be SEO friendly.

For example, you go to the URL which of the following?

  • http://www.domainname .com/345ttyu4f5ww56fifl6639j875fe.html

Using organized the URL above to help you improve the architecture of high rank your site.

Title Tag :

All web page title is whenever a keyword is searched on a search engine, the result is also visible with the help of search engine title. So the title is the title related to the content keyword of the web page. Which makes Google crawler easily understand which topic your page is on.

How to SEO title use in a Website.

For example, as you see in the image above, the title written on the page appears. You should add keywords to the title. The title must be a maximum of 60 characters. When will the ranks of the SEO titles? You can also add keywords and company names to the titles.

Meta Description :

A meta tag is a summary of a website’s web page content. By searching on Google, you get an idea of the content of the web page by reading the description of the web page. Viewers can get information by opening pages related to their topic.

Therefore ranking improves when you add your website keywords your own content and title meta tag on the page.

how to write meta description for on-page seo.

Meta for on-page optimization for on-page optimization. Tag Description 160 must be characters. You can add keywords to 160 characters. Thereby Improve the sleep ranking of web pages.

Heading Tag :

To improve the SEO of a web page, users tag H1, H2, and H3 in the text content, which is the page’s handling tag. On-page optimization can be done with the SEO keyword in the handling tag. Handling tags increase the readability of text content.

How to use H1 tag for website headline.

When it comes to headline tags, you use them to search engines and visitors. Using it helps make it more readable and scalable for visitors. You can also add related keywords to make your page more relevant, which also helps search engines.

Content :

Content provides search engines with references to users.

In the on-page optimization of the website, content plays a very important role. You have to listen, content is king. Therefore the content must be unique. If your web page content is unique then a unique image of Google crawler is created.

how to content will be optimized your website.

Optimizing your content can help search engines understand and rank your content, which can lead people to find your website.

Keyword :

The keyword is a user-searched query whereby the user concerned searches on Google.

how to use keyword in website headline.

Website web page text content should include keywords related to the topic. Which optimizes the website’s web page and ranks on search engines. By including keywords, web pages can be ranked on that particular keyword. Whenever users do that keyword research on search engines, the web page of your website shows the keywords with the help of search results.

Image :

With the help of the picture, people would be able to understand the content related to a topic.

Image is a very important part of SEO. Connect to text content through images, understand more. Through the image, you are able to expand your content step wise step better.

how to image is use your website, because image is optimized on-page seo.

You can use it by compressing your image. The image also helps improve rankings on Google. On-page optimization helps if you rename the image to a keyword related to the content.

ALT Tag :

Alt tags provide more information about pictures and videos, what the images and videos are about.

image alt tag is important for on-p

With the use of alt tags, write a small description of the images and videos. This improves on-page SEO. Whenever a search engine is a crawler, the alt tag understands what the picture and video are.


If you add video content to expand the content on the website, then with the help of video, visitors can understand your content. If more time is spent, then the raking will be improved.

Adding video will improve the on-page of your web page. search engine top result will show your web page.

Website Speed:

Website speed is how much speed your website page loads, it is very important.

When visitors come to the website, do not wait long. So if your web page loads quickly then visitors will go more. Which will bring maximum traffic? And the ranking of the website will be improved.

website speed test tool.

Therefore the loading speed of your webpage should be fast. You can check the loading speed of a web page. Google Speed Test Tool is Pagepeed Insights. You can go and check on it.

Search engines also use page speed as a ranking. By increasing your site speed and page speed, you can optimize your page speed. Make your website load faster, and you can rank higher in search results.

Internal Linking:

Internal linking helps to link one page to another page.

Whenever we write content, we talk about a topic in the content, there is a webpage on your website, you will give a link to the page on that keyword. So that your users can understand the content better.

Creating internal links is very important in the website. Because internal links connect your website’s webpages. Users spend more time on your website. The user understands your content much better. Internal linking helps improve the SEO and ranking of the website in search engines.

Mobile Optimization (Responsive):

Mobile optimization means that your website easily converts the content image of the desktop view to a smartphone and tablet view. Users can easily view and use your website on mobile and tablet as well. Be Usability to be open to all devices called mobile optimization.

How to check mobile friendly website.

A mobile-friendly website is essential as more than 50% of the user’s traffic comes from mobile devices. If your site is not mobile-friendly on smartphones and tablets, the website ranking of search results goes down. So all the devices on your website should have compatibility so that on-page SEO can increase.

To improve the ranking of the website, you need to make the website mobile friendly and responsive. Search engines will improve rankings.


The summary of this entire blog is that how important it is on page seo to rank the website on Google, the ranking factor of the entire website depends on-page seo.

By on-page seo gets website optimized, which causes Google to have a chance of ranking quickly. If the website will rank on Google, with the help of Google, it can also come on the first page of Google. Which will provide organic traffic to the website.

Hopefully this blog will have helped in understanding how to do the on-page of the website. If you want to ask anything, we can comment by commenting.

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